News & views

Stay updated on Anthill news and events. And get the latest thinking with regular insights and knowledge to make the most of your digital technology.

Digital CPR – a way to bring your marketing tactics to life

Jun 7, 2018

We spoke with Sari Carter, Strategic Marketing Lead at Anthill, to hear how she helps pharma clients think in a more people-centric and less product-centric way. Keep reading to learn what CPR means in life science marketing – and how it can breathe new life into your customer engagement. How do you see customer engagement…

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Anthill Agency and Actando partnership to transform pharma’s digital skills

May 24, 2018

The Anthill Academy™ Anthill Agency, a leading life sciences digital agency, today announced the launch of the Anthill Academy™ and partnership with Actando’s PharmAcademy. The Anthill Academy™ distils 17 years of expertise delivering digital consulting, production and implementation for the pharmaceutical industry into a comprehensive, online academy. It was born out of a recognised need…

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What I hope to see at Cannes Lions Health 2018

May 1, 2018

André Hansen, Creative Director at Anthill Agency in Copenhagen, Denmark shares his excitement for judging at the upcoming Cannes Lions Health and what he hopes to see from this year’s entries. Having the amazing opportunity to cut my teeth on healthcare advertising 13 years ago I simply cannot imagine working in another industry ever again.…

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Is pharma ready to engage virtually?

Apr 26, 2018

It is difficult to deny that Artificial Intelligence (AI) and chatbots are a very hot topic at the moment, and for good reason. According to Servion Global Solutions, by 2025 95% of customer interactions will be powered by AI. Customer experiences beyond products This prediction might sound a bit extreme, but there are many benefits…

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Learn how to use digital solutions to their fullest

Apr 24, 2018

We know that digital initiatives, such as eDetailing, allow us to capture data. According to a survey conducted by Altimeter, 96% of executives believe that improving their data analysis capabilities are fundamental to delivering a great customer experience. Yet, we often see that a lot of companies are missing the frameworks and processes to actually…

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New e-book: multichannel e-detailing

The simple way to extend customer experience