News & views

Stay updated on Anthill news and events. And get the latest thinking with regular insights and knowledge to make the most of your digital technology.

Anthill on jury panel at Cannes Lions – lessons from today’s best health communications

Jun 27, 2018

Anthill on jury panel at Cannes Lions – lessons from today’s best health communications This year Anthill, represented by our Creative Director André Hansen, was chosen to join the Health and Wellness jury at Cannes Lions – the most established and coveted awards festival for the creative and marketing communications industry. Cannes Lions trophies are…

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Increase your ROI with better digital content management in Veeva

Jun 26, 2018

97% of pharma spends more time managing their content, rather than actually using the assets for marketing and branding. Pharma companies are struggling with leveraging content, even though the issue is an emerging priority with the C-Suite – and amongst CEOs in particular. The amount of time spent on operational details is higher today than…

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6 crucial elements for creating a meaningful content strategy

Jun 25, 2018

Are you wondering how to better develop or utilise content? Have you heard a lot about DAM or digital asset management? We certainly have, which is why we wanted to share some of our thoughts around both. Research from Salesforce shows that customers expect consistent and intelligent experiences across every interaction or communication channel. 75% of…

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Digital CPR – a way to bring your marketing tactics to life

Jun 7, 2018

We spoke with Sari Carter, Strategic Marketing Lead at Anthill, to hear how she helps pharma clients think in a more people-centric and less product-centric way. Keep reading to learn what CPR means in life science marketing – and how it can breathe new life into your customer engagement. How do you see customer engagement…

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Anthill Agency and Actando partnership to transform pharma’s digital skills

May 24, 2018

The Anthill Academy™ Anthill Agency, a leading life sciences digital agency, today announced the launch of the Anthill Academy™ and partnership with Actando’s PharmAcademy. The Anthill Academy™ distils 17 years of expertise delivering digital consulting, production and implementation for the pharmaceutical industry into a comprehensive, online academy. It was born out of a recognised need…

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New e-book: multichannel e-detailing

The simple way to extend customer experience